Get a differentiated product customers genuinely love to use

 

I’m a product design leader for startups. My work has helped startups accelerate product growth, raise funding, and ultimately achieve successful exit through acquisition.

 
 
 
 
 
 
 

Clyde

discovery + research / strategy / product design

Clyde was a B2B product lifecycle services platform for consumers and online retailers. Continuous discovery and deep insights informed Clyde’s D2C expansion, and provided a differentiator that aided the acquisition.

Case Study →

 
 
 
 

Firsthand

founding design / strategy / product design / design system

Firsthand was an engagement and mentoring platform for higher education and non-profit institutions. Lean product development enabled the acquisition within 12 months.

Case Study →

 
 
 
 
 
 

Spruce

founding design / discovery + research / strategy / product design / design system

Spruce was a real estate transaction processing platform for homeowners, mortgage lenders, and real estate companies. Deep insights transformed Spruce from D2C MVP to national B2B enterprise platform, as well as raise $100M within three years.

Case Study →

 
 
 
 

 

what i do

 
 

I partner directly with founders and agile product teams to bring their visions to life with greater intentionality.

 
 

Get answers to your risky, lingering questions. Questions like:

  • People aren’t engaging with our product — why, and how do we fix that?

  • We need to design a new product — how do we start?

  • How do I take my existing product to the next level?

  • We don’t know why people buy our product — how do we figure this out?

  • How do we scale design without hiring another designer?

 
 

A holistic approach centered in lean methodologies and validated learning guarantees strategic design that helps startups reach customers, scale, and outcomes.

 
 
 

 
 

Let’s work on something together

Design is a method for solving problems, and it’s about bringing intention to meaningful, essential change. Currently partnering with people and projects that push for a better world.